It’s always exciting getting the emails that say you have a few Facebook friend request, a new Twitter follower, or a new LinkedIn request. In this case it’s important to remember that bigger networks are not always better.

I was trying to figure out what to write this week. I was reading some social media blogs and nothing jumped out at me. Then I decided to take another route. I wanted to find an environmental nonprofit organization that was doing something unique with Twitter and highlight their project. I started by typing “environment and twitter” into Google.

On June 19, 2009, Seth Godin’s post was titled, “Two ways to build trust.” His post talked about two companies that he decided to work with after he consulted their websites.

In July 2008 in the United States, approximately 91 million viewers looked at nearly 5 billion videos on YouTube.

Google maps is an easy to use tool to use that requires just a little imagination to create amazing maps that will really excite your members. I’m sure that you have used Google maps. You probably use it to create driving directions or map a specific location. I use it to find local businesses; but Google maps is a very powerful tool and has many other practical purposes.

This looked pretty interesting.

This company called COTWEET ( twitter tool for companies) offered beta users access to its services. (I currently use www.Hootsuite.com) . While that is not impressive, Cotweet also offered users the opportunity to join a “cohort”. (See below).

     Martin Kearns and I discussed Clay Shirky’s ideas about how millions of individuals accurately post about an event much faster than reporters can publish their stories. Mr.

Flickr has a great blog post from plasticbag.org. The author explains his distaste for receiving press releases when his blog is a personal one and he has no desire to help market other people's or company's agendas.