Opening the door to successful communications campaigns for the environmental movement
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Marty's blog

In July 2008 in the United States, approximately 91 million viewers looked at nearly 5 billion videos on YouTube.

I”ll be there. It is always a great event.

A PR Conference for Progressives

Some of America’s best progressive PR practitioners are gathering for two days of panels, practical workshops, networking, and fun.

This looked pretty interesting.

This company called COTWEET ( twitter tool for companies) offered beta users access to its services. (I currently use www.Hootsuite.com) . While that is not impressive, Cotweet also offered users the opportunity to join a “cohort”. (See below).

Let us know what you think of the new site, our services and ways we can help you. Drop your name and number into the box below and our comment line will call you for feedback.



(Next week we give the step-by-step to everyone that leaves a comment).

I was listening to this Ted talk (clipped below) on design and this quote jumped out at me.

"Advertising is a price people pay for being unoriginal."

It raised questions for me about what would users tell their coworkers, friends and others they campaign about Green Media Toolshed. What do we want them to say? How are we original?

In 2000, we started Green Media Toolshed to serve the movement and help environmental groups communicate more effectively with the public.  We are committed to that vision.

In the last several years, the world has changed. Communication is no longer just a challenge of reaching out but continues to be a challenge of connecting within and across our movement.

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