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A memorable and effective marketing tagline is often the envy of all who are looking to build their brand.  Read about a number of nonprofits who got it right:

Welcome to GMT's monthly e-newsletter for July 2008.

Word Count: 1,375
Read Time: 5 minutes

In this issue you will find:
1. Member Connections
2. Be in the Know – How GMT Tools Can Help Your Group
3. Buzz from the Beat
4. Link(s) of the Month
5. Community Coverage
6. Support: Database Do’s and Don’ts
7. Opt out instructions

Let us know what you think of the new site, our services and ways we can help you. Drop your name and number into the box below and our comment line will call you for feedback.


(Next week we give the step-by-step to everyone that leaves a comment).

I was listening to this Ted talk (clipped below) on design and this quote jumped out at me.

"Advertising is a price people pay for being unoriginal."

It raised questions for me about what would users tell their coworkers, friends and others they campaign about Green Media Toolshed. What do we want them to say? How are we original?

In 2000, we started Green Media Toolshed to serve the movement and help environmental groups communicate more effectively with the public.  We are committed to that vision.

In the last several years, the world has changed. Communication is no longer just a challenge of reaching out but continues to be a challenge of connecting within and across our movement.

Netcentric Campaigns provides a really helpful tip sheet on what webcasting is and what you need to get started. Check out their helpful
post.

Check out the American University Center for Social Media's June 17
Beyond Broadcast event. Details:

Beyond Broadcast panel topics include:

* Maps as Public Media
* The rise of DIY public media
* Visualizing Public Media Futures
* Participatory journalism and internet futures
* Mapping the Money

Vote for the Best Nonprofit Taglines -- 2008 Getting Attention Nonprofit Tagline Awards

Place your vote today for the first Getting Attention Nonprofit Tagline Awards. These tagline finalists have been carefully culled from the more than 1,050 taglines submitted to the recent Getting Attention Tagline Survey. They're all fantastic, but they all can't be the best.

The organizations behind these taglines have done a fantastic job in putting eight words or less to work to build their brands. Now it's your turn to select which are the best in class.

Vote today – Getting Attention blogger and e-news publisher Nancy Schwartz (www.gettingattention.org) wants to know what you think. It'll take you 7minutes or less; polls close Friday, June 20th.

P.S. Please spread the word to colleagues; the more votes, the more accurate the results.

Mommybloggers discuss outreach strategy
May30
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